Professional Business Validation

Know if your idea is worth pursuing before you invest

Get a comprehensive, investor-grade analysis of your business idea in 48 hours. Real market research. Real numbers. No motivational fluff.

Start Your Validation View Sample Report

£175 one-time payment

30+

Pages of analysis

48h

Delivery time

97%

Cost savings vs consultants

Most business ideas fail. Here's why.

Entrepreneurs invest months of time and thousands of pounds before discovering fundamental problems that were knowable from day one.

Unvalidated assumptions

You assume customers will pay, but you haven't tested willingness. You assume the market is big enough, but you haven't done the maths.

Invisible competition

You know the obvious competitors, but not the substitutes, workarounds, and status quo alternatives your customers actually use today.

Broken unit economics

Customer acquisition costs more than you think. Lifetime value is lower than you hope. The numbers that matter are the ones you haven't calculated.

Comprehensive Analysis

What your validation report includes

Everything you need to make an informed go/no-go decision on your business idea

UK Market Research

Real competitor analysis with actual company names, UK-specific market sizing, and regulatory requirements that affect your launch.

Unit Economics Forensics

Calculated LTV:CAC ratios, customer acquisition costs, gross margins, and payback periods with UK-specific benchmarks.

Technical Feasibility

Build complexity assessment, realistic timeline and cost estimates, operational requirements at scale.

Risk Analysis & Kill Signals

Top 5 risks with probability and impact ratings, early warning indicators, and clear criteria that should make you stop.

Scenario Modelling

Conservative, base, and optimistic projections with customer numbers, revenue, costs, and effective hourly rate for your time.

Validation Roadmap

Phase-gated testing plan with specific costs, timelines, and pass/fail criteria so you can validate cheaply before committing.

Simple Pricing

Consultant quality. Consumer price.

One comprehensive analysis. No subscriptions. No hidden fees.

How it works

From questionnaire to decision in 48 hours

Complete the questionnaire

Tell us about your business idea in 5–10 minutes. No jargon required—just describe what you're thinking.

We analyse everything

Our multi-agent AI system researches your market, runs the numbers, and stress-tests your assumptions.

Receive your report

Get a comprehensive 30+ page validation report delivered to your inbox within 48 hours.

Decide with confidence

Know exactly whether to proceed, pivot, or pursue something else—with real data backing your decision.

Why Clarion Path

Compare your options

	DIY Research	Business Consultant	Clarion Path
Cost	Free (your time)	£1,500 – £5,000	£175
Delivery time	Weeks of effort	2–4 weeks	48 hours
UK market data	Hit or miss	Yes	Yes
Unit economics analysis	Unlikely	Sometimes	Always included
Honest risk assessment	Prone to bias	Varies by consultant	Adversarial by design
Validation roadmap	No	Sometimes	Always included

Questions

Frequently asked questions

We validate business ideas across most sectors—from consumer products and services to B2B software and professional services. The analysis works best for businesses that will operate primarily in the UK market and have a clear monetisation model (even if you're not certain about exact pricing yet).

We use a multi-agent proprietary AI architecture with human review that produces significantly higher quality output than single-pass AI tools. The technical architecture catches calculation mistakes, missed opportunities and unwarranted optimism that single-pass tools miss. Our prompt engineering is sophisticated and extensively tested to ensure that quality output is provided every time. We also conduct real UK market research with actual competitor data.

That's exactly when validation is most valuable. We can analyse ideas at any stage—from "just a thought" to "prototype built." Earlier validation means less time and money wasted on ideas that won't work, and clearer direction on ideas that might. The questionnaire is designed to work even when you're uncertain about details.

No. Our analysis is deliberately adversarial—designed to find the problems in your idea, not validate your existing beliefs. If your idea has fundamental flaws, we'll tell you plainly. A report that kills a bad idea is more valuable than one that encourages you to waste six months and £10,000 on something that was never going to work.

We offer a full refund within 14 days of receiving your report, in accordance with the UK Consumer Rights Act. If the report doesn't meet the quality standard described on this page, we'll make it right or refund your payment entirely.

Your submission is confidential. We don't share, publish, or use your business idea for any purpose other than producing your validation report. We're GDPR compliant and take data protection seriously. Your idea stays your idea.